Open Up Media - We design and build (for) brands.

Unveiling your brand's potential


Audits, workshops, and roadmaps: ensuring your brand strategy is not just well-defined, but also actionable and sustainable.

Fortino Capital - Brand identity redesign

Here's how we integrate audits, workshops, and roadmaps into our strategic approach.

Brand audits


Deep dive: we begin with a comprehensive brand audit, analyzing your current brand positioning, messaging, and visual identity.

Market research: we conduct market research to understand your competitive landscape and identify opportunities for differentiation.

Customer insights: we delve into customer data and feedback to gain a deep understanding of your target audience's needs and preferences.

Open Up Media - We design and build (for) brands.
Open Up Media - We design and build (for) brands.

Collaborative workshops


Unveiling your vision: through interactive workshops, we facilitate brainstorming sessions to uncover your brand's core values, mission, and vision.

Goal setting: we collaborate with you to define your brand goals and objectives, ensuring your brand strategy aligns with your overall business objectives.

Target audience exploration: we conduct workshops to refine your target audience personas and develop strategies to effectively reach and connect with them.

Building your brand roadmap


Strategic framework: based on the audit findings and workshop insights, we develop a customized brand strategy roadmap.

Phased approach: the roadmap outlines a clear plan with defined stages, ensuring a smooth and successful brand development process.

Scalability & flexibility: we build in flexibility to accommodate future growth and evolving needs, ensuring your brand strategy remains relevant over time.

Open Up Media - We design and build (for) brands.

Benefits of audits, workshops & roadmaps

Shared understanding

These collaborative sessions foster a shared understanding of your brand among stakeholders.

Data-driven decisions

The audit findings provide a data-driven foundation for strategic decision-making.

Actionable insights

The workshops generate actionable insights that inform the development of your brand roadmap.

Future-proof strategy

The roadmap ensures your brand strategy is adaptable and scalable to support long-term growth.